In Rockmann and Northcraft's study, 200 students were divided into teams and asked to manage two complicated projects: one having to do with nuclear disarmament; the other, price fixing. Some groups communicated via e-mail, some via videoconference and others face to face. In the end, those who met in person showed the most trust and most effective cooperation; those using e-mail were the least able to work together and get the job done. (Let's hope they weren't the ones working on disarmament.)
Read more:
“Why E-Mail May Be Hurting Off-Line Relationships”
Belinda Luscombe for Time
No comments:
Post a Comment